At Basement Bargains Group, we collect personal data when you interact with our website, make purchases, or engage with us directly. This may include your name, contact details, order history, payment information, and browsing behavior via cookies or similar technologies.
We use this data to:
Fulfill orders and manage customer accounts
Provide personalised content and product recommendations
Respond to inquiries, feedback, or complaints
Improve website performance and customer experience
Conduct market research, send service messages, and deliver marketing communications (where permitted)
Detect and prevent fraud or misuse
Comply with legal and regulatory obligations
We process your data based on contract performance, your consent, legitimate interests, or legal requirements.
Marketing, Advertising & Cookies
We may use your data to send promotional emails, SMS, or postal messages—depending on your preferences. These messages may be personalised based on your interactions with our site.
You can opt out of marketing anytime by:
Clicking the unsubscribe link in our emails
Changing your preferences in your account settings
Contacting us directly
You may also see targeted ads for our site on third-party platforms (like social media) based on your activity. Cookies help track this. You can manage cookie settings in your browser or on those platforms.
Note: Even after opting out of marketing, you may still receive service communications such as order confirmations or legal notices.
Data Sharing & International Transfers
Your data may be shared with:
Delivery partners, payment providers, and technical service providers
Fraud prevention agencies and law enforcement where legally required
Professional advisors (legal, financial, etc.)
Social platforms for targeted advertising (with your permission)
Third parties in the event of a business sale or merger
We may process your data outside the UK or EU using providers with appropriate safeguards (e.g., Standard Contractual Clauses) to ensure your privacy rights remain protected.
Data Security, Retention & Children’s Privacy
We implement secure encryption protocols (such as SSL) to protect your personal and payment data during transmission. However, we cannot guarantee the security of data transmitted via the internet.
We retain your personal information only as long as necessary for legal, transactional, or customer service reasons. Marketing opt-outs are maintained to prevent future promotions.
Our site is not designed for use by individuals under 18 years old. We do not knowingly collect data from minors.
Your Rights & Contact Information
You have the right to:
Access and review your personal data
Request correction or deletion
Object to processing or marketing use
Request data portability
Lodge a complaint with a data protection authority
To exercise your rights or contact us with questions, please use our Contact Us page.
We are committed to upholding your privacy and ensuring transparency in how we handle your data.
Simple Return Guarantee
Easily return or exchange items within 30 days—no complications, no stress.